Space Design Branding Product Design Service Design Digital Design & Development

id.real created a brand identity from scratch aligned but excelling the e-Sports’ field. The attributes, such as boldness, dynamism, and competitivity, are the core of the physical, service and digital design.

Our mission was to help a squire to become Madrid’s new hero; completing missions of all type. We collaborate with him to identify the coat of arms’ colors, design the emblem, and conquer a mere space to transform it into the operations center of all kinds of adventures. We overcame all the jousts together and learned that e-Sports come in all sizes & styles, but only one training center will conquer them all.

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